For the last few days, i have watched with horror the senseless and wanton destruction that many people and business in the UK have been subjected to. I just could not believe what was happening. What began as a peaceful protest by the family and friends of a man shot dead by the police was hijacked by [...]
Financial Lessons From The Royal Wedding
April 29, 2011 By Leave a Comment
From the way things are, the excitement about the royal wedding seem to have reached fever-pitch now with individuals and even families travelling from far and wide to camp on the streets of central London just to be able to see the happy couple later today. I don’t blame them; this kind of events don’t [...]
Every Penny Counts
July 15, 2009 By Leave a Comment
A reader recently drew my attention to the fact that not all stores use the 99p tactics. He pointed out that the sales strategy of Primark, a clothes store chain in the UK is that their products are priced not just with 99p endings like other store but with endings like 23p, 57p, 78p etc [...]
The 99p Myth
July 13, 2009 By 1 Comment
For decades, retailers have relied on the inability of shoppers to comprehend that the difference between an item priced of £1.99 and that priced at £2.00 is just 1p. The human mind most of the time just sees the £1 in £1.99 instead of rounding it up to the £2.00 that it really is. In [...]
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